At all business growth phases, we must look inward and examine our personal growth. Are we still aligned at our core? Is our business fulfilling its mission? Is creativity and uniqueness still thriving? Or is every decision playing it safe? Joel and Gaby consult on various aspects of business from internal processes, roadmaps, personal development, and customer experience.
Personalized strategies
"Without owning something over an extended period of time, like a few years where one has the chance to take responsibility for one's recommendations, where one has to see, through all action stages and accumulate scar tissue for the mistakes and pick oneself up off the ground and dust oneself off, one learns a fraction of what one can." - Steve Jobs on consultants
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It is important to share your plans and aspirations with someone who will cheer you on and help you with tools and ideas that you can leverage to find new success.
Joel and Gaby offer a wide range of consulting services but we do not specialize in every aspect of business. Joel has over 15 years of business process, retail marketing, and team management experience and Gaby has 20 years of Graphic and Web Design experience. In the last decade, both have honed their crafts of photography with Joel having an interest in video production. They have worked on production projects with viewership upwards of 10 million viewers on both a professional and volunteer basis.
We don't sugar coat it, we say "no" to more prospective clients than we say "yes" to. This includes some who want to work with us. We first have a discovery meeting to get to know you and your business and on this meeting, we try to, at a high level, understand where you are personally or as a business, and where you want to be. This needs to be clearly defined. This needs to have a timeframe. Rarely do we offer any actionable perspective at this point. We are here to learn and observe. After this meeting, if we feel we can help, we discuss how and what the next steps would be. We are in it for the long haul. Most of our clients have been our clients for years and for some, nearly a decade. We're not in the business of making you feel good. We want you to confidently rock the niche that you're carving out in the market.
We work on a 6-month or 12-month contract basis on a monthly retainer. This can be billed directly. Depending on the needs of the business and your budget, we may meet monthly, bi-weekly, or even weekly, via videoconference or in person. In more complex situations, including those that need constant on-site review of processes and best practices, custom consultancy packages may require more in-person meetings and visits.
Every business is different! Some leaders have personal milestones and fulfilling goals they want to achieve. Some businesses have hard numbers to hit and year-over-year growth to indicate success. Some start-ups need a specific ROI. Our initial free consultation uncovers this.
While we can get you in touch with talented professionals in many fields, we also can handle some work in-house for web and graphic design, photo and video projects, and digital marketing. We no longer offer social media services.
Businesses at their core have a balance sheet, a product or service, an ideal customer (or avatar), a front-line staff, and leadership. It's the combination of these ingredients that makes a beautiful customer experience. By listening first, we can taste the current experience, compare that with where you want to be, and because we have helped many businesses in the past, and keep educating ourselves on what is working across business verticals, we can offer specific suggestions to meet your goals and KPIs.
Start from scratch, or refresh your existing branding. This includes logo design, digital and physical media, and marketing materials.
Businesses need an online presence. With so many options out there, let us help you narrow down the options to what will fit your needs best.
If a picture says a thousand words, how many words does a video say? We can help you create your instructional videos, promotional videos, and anything else you may need.
A picture says a thousand words, so we'll make sure the pictures you're using to promote your business are invoking the right words.
The only place traffic should be increasing is in your business! Using front and back-end techniques, we help your website rank higher on search engines. Foundational SEO practices are the backbone of a lasting online presence. For quick traffic boosts that convert into sales, we can create a marketing plan including managing ad campaigns, review collection, and A/B testing for the best, data-driven results.
